THE NEW DIGITAL AGE: DIGITAL TRANSFORMATION

Individuals and businesses

Social networks and digital devices are being used to engage Government, businesses and civil society, as well as friends and family. At the Same time, businesses are undertaking their own digital transformations, rethinking what customers value most and creating operating models that take advantage of what’s newly possible for competitive differentiation.

The new digital age

In every industry, business leaders realize customer expectations have created tremendous pressure to change the way they set their strategies and run their organizations.

By Saul J. Berman and Ragna Bell

Business leaders have long used information technology to improve productivity and efficiency, reach new markets and optimize supply chains. People everywhere are using social networks to find jobs and restaurants, lost friends and new partners – and, as citizens, to achieve common political goals.

They are using the Internet for entertainment, shopping, socializing and household management.

How can businesses best respond to this shift? How can they take advantage of the opportunity to innovate, differentiate and grow? And how can they do all this cost efficiently, leveraging and optimizing the newest information technologies as part of their overall physical operations? In our analysis of leading companies and our work with clients, we have found that companies with a cohesive strategy for integrating digital and physical elements can successfully transform their business models – and set new directions for entire industries.

........By Faith Gabriella.

Virtual culture

Virtual culture is the culture that has emerged, or is emerging, from the use of computer networks for communication , networks and business It is also the study of various social phenomena associated with the Internet and other new forms of network communication, such as online communities, online multi-player gaming and text messaging. In virtual culture society the physical environment is no longer a dominant factor in people's livelihoods and turn away from the concrete and tangible to the abstract and intangible thus emphasis is now placed on the power of information. (Burnett, Gary Apr, 2004).

Schlemmer (2014) argues that the virtual culture is the type of culture that creates a networked society by giving  room for flows of information, and a temporal time becomes essential bases for new culture, the majority of these cultures at present are text-based .Through the medium of virtuality, we are creating virtual cultures.

 Therefore,virtual culture is a baseline of what we live in today since information is now at our fingertips at lightning fast speeds. With Internet Protocol (IP) address, anyone can view your location at any time. The effects of all of this are what people or society refers to as virtual culture.

......By SYEKEYE MATHAYO M......... 

Drivers of digital media development

Drivers of digital media development are follows bellow:

Pace of change, The ICT and digital technologies sector is dynamic and fast changing and many of the current business products or models did not exist a few years ago. The  implication of this driver are: Constant change in skills requirements of the workforce and in  Education system needs to be agile enough to be able to respond to the changing needs and expectations of businesses ((John, 2011).

Increase in digital investments, increased numbers of businesses, across all sectors, are investing more to enhance their use of technology. The implications of this driver are: to creates an increased demand for technology skills across a range of sectors. This can act as a catalyst for growth and job creation. Also, to assist businesses in adapting to changes in technology there is a need for core competencies and technology awareness to be improved across all sectors. ((John, 2011).

Increased Contracting out, this shows a trend towards increased contracting out of services to countries with the ability to provide a lower cost service. The implications of this driver are:  A high quality skilled workforce becomes critical if nation is to continue to be viewed as a location which can attract, and support high value jobs. Also, the development of the talent pool needs to be aligned with inward investments ((John, 2011).

Increased importance of security, Cyber crime is a driver of innovation within the industry.  This responds to the requirements of key client sectors such as the financial services industry. However, the ability of industry is to protect the integrity of a product or process in a global environment as a key success factor. In addition, the requirement for specialist skills is to be developed therefore education system needs awareness and capacity to respond to this issue as it cuts across all sub-sectors of Information Computer Technology (ICT) and digital technologies ((John, 2011).

Generally, we can conclude by saying that key insights into the impact of digital media on traditional media are: Social networks began as a basic tool to connect with friends; for example, in 2013 these services are now available on both fixed and mobile devices and are used for much more including messaging services, gaming; business networking, e-commerce; accessing breaking news and video/photo sharing. The era of digital social media has certainly caused much disruption to traditional media industries and has also led to many very innovative new applications and services. 

................SYEKEYE MATHAYO M.................

To punch into your creative genius did you know the number of ideas that it is possible for your brain to create is greater than the number of atoms in the known universe. Creativity is not just painting a picture or playing an instrument. It can be part of every decision you take! This world is full of fun games and tools to help you make the most of your own creativity. When you are creative, you are full of energy, interest, and ideas. Using the famous Mind Map techniques that develop the speed and ease with which you come up with new and creative ideas and your ability to see things from different angles, including your ability to use all your senses in the creation of new ideas. At the heart of creative thinking, lies your power to produce ideas that are both unique and unusual. Also develop your ideas and push them to their limits.

Prepared by: Faith Gabriella…..

Drivers of International marketing Expansion

•Competition

•Regional Economic and
Political Integration

•Technology

•Improvements in Transportation and Telecommunication

•Economic Growth

•Transition to Market Economy

•Converging Consumer Needs

...... By Faith Gabriella.

CAUSES OF POVERTY IN TANZANIA

Poverty is condition where people's basic needs for food, clothing, and shelter are not being met. Poverty is generally divided in two types: Absolute poverty is synonymous with destitution and occurs when people cannot obtain adequate resources (measured in terms of calories or nutrition) to support a minimum level of physical health. Absolute poverty means about the same everywhere, and can be eradicated as demonstrated by some countries.

Relative poverty occurs when people do not enjoy a certain minimum level of living standards as determined by a government (and enjoyed by the bulk of the population) that vary from country to country, sometimes within the same country. Relative poverty occurs everywhere, is said to be increasing, and may never be eradicated.

Causes of poverty in Tanzania are:

Corruption and poor management of resources.

Domestic Obstacle.

Lake of technology.

 Shortage of capital.

Ill-literacy.

 Political instability.

Entrepreneurial ability shortage.

Lake of tax.

Lake of skilled people.

Exploiting rights of people.

Terrorism and government policies.

........SYEKEYE MATHAYO M........