Friday, 22 May 2015

GLOBAL MARKETING MIX: DISTRIBUTION

In order for global marketers to be successful, the availability and accessibility of products and service to customers is imperative. Distribution channels make up the “place” in the 4 p’s of the marketing mix (along with product, price and promotion). How to best deliver your goods to their intended destination can change drastically across international markets. Understanding what factors influence global logistics and choosing the most reliable channel can be one of the most critical challenges faced by the global marketer. Supply and distribution chain management decisions pose large organizational and financial risks to any company.
..................By Mariki Heavenlight

How to think effectively

Before you think,you must do the following;
T-Is it true?
H-Is it helpfull?
I-Is it inspiring?
N-Is it necessary?
K-Is it kind?
.......Done by Faith Gabriella

How To Start Your Own Business


Starting your own business is one of the most powerful ways to take control of your life and make extra money month after month. You can start with just a few hours a week. And best of all, you get to choose your hours, pick projects you find exciting, and meet interesting people. With the help of the step-by-step systems you’ll find here, you can start getting clients faster and boost your earnings when you want to.
I’ll even show you how to build enough steady income that you can quit your day job, if you want to.
I’ve covered how to make more money elsewhere on this site. Right here, I’m revealing the advanced strategies behind launching a successful business that gives you the freedom to share your skills with the world  and create something people will pay you for, even when you aren’t working.
These are the same techniques I’ve spent over a decade and a million dollars refining. I’ve gathered over 1,000,000 data points while creating 15 different products that cost anywhere between the price of a latte to over $12,000… and I’ve helped over 1,000 students launch their own businesses, too.
You’ll learn the systems, strategies, and shortcuts I only dreamed of having when I started out… so you can launch faster and earn more.
Of course, all the business-building knowledge in the world isn’t very helpful unless you have the right psychological mindset and tools. That’s why I’ve invited some of the world’s leading experts on time management, productivity, and work/life balance to share their best secrets with you.Source from internet. By Kimena Nuhu.

New light on impact of video gaming on the brain

Video gamers now spend a collective three billion hours per week in front of their screens. In fact, it is estimated that the average young person will have spent some 10,000 hours gaming by the time they are 21. The effects of intense video gaming on the brain are only beginning to be understood. New research shows that while video game players exhibit more efficient visual attention abilities, they are also much more likely to use navigation strategies that rely on the brain's reward system.

Islamic State seizes Syria's ancient Palmyra

Unesco says its destruction would be "an enormous loss to humanity", but no damage has been reported there yet.
IS now control the nearby airport, prison and intelligence HQ, the Syrian Observatory for Human Rights says.
The militants have previously demolished ancient sites in Iraq that pre-date Islam.
The BBC's Jim Muir in Beirut says acute international concern over Palmyra might actually spur the jihadists on to make destroying it a priority, since they delight in challenging and horrifying world opinion.
The ancient ruins are situated in a strategically important area on the road between the capital, Damascus, and the contested eastern city of Deir al-Zour

David Cameron won't 'cave in' on migration target despite new figures

David Cameron says he will not give up on his immigration target despite net migration to the UK reaching its highest level for a decade.
Net migration rose by 50% to 318,000 last year - with sharp increases from inside and outside the EU.
A total of 641,000 people moved to the UK in 2014, the Office for National Statistics said.
But the PM said he would not "cave in" and abandon his target of reducing net migration below 100,000.
In a speech at the Home Office, he said the Liberal Democrats had held back Conservative attempts to reduce numbers during the last parliament and unveiled a string of measures aimed at curbing illegal working.
Central to these are new plans to seize the wages of illegal workers as proceeds of crime in an attempt to reduce the numbers.
Politics live: Cameron speech and immigration figures reaction
However, the scale of the challenge facing ministers in reducing levels of legal immigration was highlighted again by a net migration rise the size of the population of Coventry.
The figures measure the difference between the numbers of people moving the UK for a year or more and those leaving the UK for a year or more.
They reveal:
  • 641,000 people moved to the UK over the period, with 323,000 going the other way