SYEKEYE VEGETABLE SUPPLY COMPANY
P.O. BOX
45634
TABORA
SITUATIONAL ANALYSIS
MEMO:
TO: Mr. Taraba Baraka, General Manager,
FROM: Mathayo Syekeye, Public Relations Officer
DATE: 20th May,
2015
SUBJECT: Negative attitude of our potential customers to our Company.
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It seems that
our product that we supply to our potential customers has not satisfied and
this situation became very serious issues which affect our customers. This information brought to my office last
week by the potential customer, who blamed that the product that we supply in
their business centre now days has been decline the quality compare in the previous
time hence, they decide that if we fail to improve our production they will
shift to another Company.
These potential
customers complain by said that their customers were discouraged with the
services that they obtain in the hotel and in the restaurant because the
product of vegetable has decline the quality to the costumer. So this situation leads to decrease the
number of customers in their business activity.
In order to
return our company reputation is important to discuss this issue which faces
our company. So I would suggest that in the next month to have a staff meeting,
to discuss this issue and finding the solutions to overcome it. The aim of having that meeting is to return our
company reputation by provide satisfaction product to our costumer like in the
previous time.
Some of the
solutions to be considering when we are solving this problem are the following
bellow:-
(a)
To avoid using the artificial fertilizer in the
plantation activity instead of that we must use natural fertilizer in the
plantation of vegetable which will bring the quality product like the previous
time.
(b)
To avoid to use water that obtain from the river during
the irrigation of the vegetable, Instead of that we must
use the water from well generally, can conclude that our employee must provide
enough knowledge and skills concerning to the activity of production and supply
of the product to our potential customers.
……………….By Syekeye Mathayo M…………………………….
