SYEKEYE VEGETABLE SUPPLY COMPANY
P.O. BOX
45634
TABORA
SITUATIONAL ANALYSIS
MEMO:
TO: Mr. Nuhu Kimena, General
Manager,
FROM: Mathayo Syekeye, Public Relations
Officer
DATE: 05th June, 2015
SUBJECT: Negative attitude of our potential
customers to our Company.
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It seems that our product that we
supply to our potential customers has not satisfied and this situation became a
very serious issues which affect our customers.
This information brought to my office last week by the potential
customer, who blamed that the product that we supply in their business centre
now days has been decline the quality compare in the previous time hence, they
decide that if we fail to improve our production they will shift to another
Company.
These potential customers
complain by said that their customers were discouraged with the services that
they obtain in the hotel and in the restaurant because the product of vegetable
has decline the quality to the costumer.
So this situation leads to decrease the number of customers in their
business activity.
In order to return our company
reputation is important to discuss this issue which faces our company. So I
would suggest that in the next month to have a staff meeting, to discuss this
issue and finding the solutions to overcome it. The aim of having that meeting is to return our
company reputation by provide satisfaction product to our costumer like in the
previous time.
Some of the solutions to be
considering when we are solving this problem are the following bellow:-
(a)
To avoid using the artificial fertilizer in the
plantation activity instead of that we must use natural fertilizer in the
plantation of vegetable which will bring the quality product like the previous
time.
(b)
To avoid to use water that obtain from the river during
the irrigation of the vegetable, Instead of that we must
use the water from well generally, can conclude that our employee must provide
enough knowledge and skills concerning to the activity of production and supply
of the product to our potential customers.
………………..BY SYEKEYE MATHAYO M……..
